WELCOME TO MY PORTFOLIO
TANG EN CI NATHAN
Digital Transformation · Finance · Startups
About
This site showcases my work throughout my Masters in Business Administration at the Singapore Management University.
Core Modules: Operations Management, Marketing, Strategic Management, Digital Transformation, Corporate Finance, Financial Accounting, Business Analytics, Organisational Behaviour and Human Resource
Elective Modules: Hedge Funds, Financial Innovation and Analytics, Machine Learning for Decision Making, Mergers and Acquisitions, Financial Risk Management, Brand Strategy, Consumer Behaviour, Digital Marketing, Entrepreneurship and Business Planning
Digital Transformation and Operations
Coursework completed as part of the Digital Transformation, Business Analytics, Machine Learning and Operations Management modules
Improving Verification of Refund Claims on GrabFood
2025Business Analytics
Analytics project to detect suspicious refund claims and reduce financial leakage for GrabFood.
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Pitch Deck for SkillsSphere
2024Digital Transformation
Pitch deck for SkillsSphere, a platform focused on skills mapping and workforce development.
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Digital Transformation in Strategic Workforce Development
2024Digital Transformation
Conceptual design of a digital platform for strategic workforce development and skills planning.
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Scharffen Bergen Chocolate Maker
2024Operations Management
Operations management case analysing capacity, bottlenecks and production decisions at Scharffen Bergen.
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Scharffen Bergen Chocolate Maker Annex
2024Operations Management
Annex materials (data and analysis) supporting the Scharffen Bergen operations management case.
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Three Jays Corporation
2024Operations Management
Operations case focused on inventory, demand management and process decisions at Three Jays.
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Finance and Accounting
Coursework completed as part of the specialisation in finance requirements
The Merger and Separation of Dow and DuPont
2025Mergers and Acquisitions
A study of the merger and eventual separation of Dow and DuPont.
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GetGo
2025Entrepreneurial Finance
Entrepreneurial finance analysis of GetGo, focusing on funding, growth and unit economics.
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Acquisition of Heinz Presentation
2025Financial Accounting
Presentation examining the Heinz acquisition from an accounting and financial perspective.
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Acquisition of Heinz Report
2025Financial Accounting
Report on the Heinz acquisition with emphasis on accounting treatment and financial reporting implications.
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Evaluation of Mary Chia Holdings
2024Corporate Finance
DCF and relative valuation of Mary Chia Holdings, combining quantitative modelling and qualitative assessment.
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Does the Options Market Underreact to Firms' Left Tail Risk Presentation
2025Financial Risk Management
Presentation on a paper studying options markets’ reaction to left-tail risk in equity returns.
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Does the Options Market Underreact to Firms' Left Tail Risk Report
2025Financial Risk Management
Report on a paper studying options markets’ reaction to left-tail risk in equity returns.
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The Impact of Artificial Intelligence on the Hedge Fund Industry Presentation
2025Hedge Funds
Presentation-style analysis of AI adoption and implications in the hedge fund industry.
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The Impact of Artificial Intelligence on the Hedge Fund Industry Report
2025Hedge Funds
Detailed research report on how AI is reshaping hedge fund strategies, operations and competition.
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Introducing Klima Decentralised Autonomous Organisation
2025Financial Innovation and Analytics
Analysis of KlimaDAO’s model in voluntary carbon markets and its financial and ESG implications.
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Branding and Marketing
Coursework completed as part of the Marketing, Digital Marketing, Brand Strategy and Consumer behaviour modules
Rebranding Formula 1
2024Consumer Behaviour
A study into the rebranding of Formula 1 using consumer behaviour concepts such as perception and attitude.
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Pitch Deck for Koufit by Koufu
2024Marketing
Concept and go-to-market pitch for a healthy, fitness-focused meals brand under Koufu.
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Case Study on Vinamilk
2025Brand Strategy
Developed a brand strategy for Vinamilk focused on growth in emerging Asian markets.
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Case Study on Nike
2025Brand Strategy
Analysed Nike’s brand strategy, consumer behaviour, and recommendations in the sportswear segment.
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A Digital Marketing Strategy for Yaroma
2025Digital Marketing
Digital marketing strategy for Yaroma, a body care brand entering the Singapore market.
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Strategy and Leadership
Coursework completed as part of the Strategic Management and Organisational Behaviour and Human Resource modules
Developing a Competitive Advantage for Briefly
2025Strategic Management
Strategic management project on building sustainable competitive advantage for Briefly.
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Board vs Bonds Case Study Presentation
2025Organisational Behaviour and Human Resource
Presentation on the Board vs Bonds leadership case, focusing on people dynamics and organisational behaviour.
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Board vs Bonds Case Study Leadership Case
2025Organisational Behaviour and Human Resource
Case study on Board vs Bonds draw out leadership lessons for senior management.
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Board vs Bonds Case Study Insights
2025Organisational Behaviour and Human Resource
Insights guide summarising key learnings and takeaways from the Board vs Bonds case.
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Startups and Personal Projects
Projects completed with the Singapore Management University's Institute of Innovation and Entrepreneurship, and the Entrepreneurship and Business Planning module
Investor Pitch Deck for Briefly
2025Personal Project
Investor-focused pitch deck for Briefly, an AI-powered business insights platform for professionals.
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Sales Pitch Deck for The News Concierge
2025Personal Project
Sales deck for a curated news concierge service designed for busy professionals.
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Sales Pitch Deck for Advaisers
2025Personal Project
Sales deck for Advaisers, a platform that turns tutors’ materials into AI Q&A assistants for students.
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Business Plan for Legal AI-D
2025Entrepreneurship and Business Planning
Business plan and pitch for Legal AI-D, an AI platform helping judges process voluminous civil case evidence.
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